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Work

( Web design )

( Rapid Delivery )

( Design & Motion )

Lumen Landing Page Redesign

Lumen

Landing Page Redesign

Lumen

Landing Page Redesign

The Problem

Lumen shifted its messaging direction, and the existing landing page no longer aligned with where the company was heading. All this under a very tight deadline.

The Result

A complete landing page — design, UI, motion, AI-generated imagery, and build — delivered in 2–3 weeks from start to launch, entirely independently.v

The Approach

The page took shape in Figma, where the in-product UI screens got a full redesign to read as more compelling, alongside custom icons and AI-generated imagery.   Once the design was approved, the UI screens came to life in After Effects, and the whole page was built out in Superfunnel — one continuous process, start to finish, kept intentionally simple where it needed to be to hit a fast launch.

UI redesign

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How Lumen works

Most weight loss plans rely on generic rules — eat less, move more, cut carbs — even though your body changes every day. Lumen removes the guesswork with a weight loss program personalized to you.

Step 1

See if you’re burning fat or carbs

Step 2

Follow your daily nutrition and lifestyle plan

Step 3

Burn more fat, lose weight, and keep it off

What you get with Lumen

Measure your
metabolism daily

One breath each morning tells you how food, sleep, and movement affect whether you’re burning fat or carbs, and when to break your fast.

Eat for how your
body work up today

Lumen builds a personalized daily plan that shows you what to eat, how much, and when. No calorie counting, no guessing.

Fuel your workouts and recover smarter

Breathe before you train to see if your body is ready to burn fat or needs carbs first. Breathe after to see how it responded and what your body needs to recover.

Train your metabolism
to burn more fat

Your metabolic flexibility score reflects how flexible and healthy your metabolism is. See how you burn more fat as your score increases, week over week.

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Real people. Real results.

“My husband had watched me struggle with taking GLP-1 medication and thought [Lumen] would be a good alternative. It helped me understand what I should be eating when, and how it reflects in the fat-burning process.”
Jo lost 28 lbs on her Lumen journey
Sharon lost 30 lbs coupling
Lumen with GLP-1
Before
After
“Great tool to live a healthy lifestyle and track my metabolism. This has helped me tremendously with my metrics and shed few pounds.”
Henry went from a size 42 to 34
Nadia lost 3% body fat with Lumen
Before
After
“Lumen has been a game-changer for me. It’s empowering to have such clear, personalised information about my health and to finally understand the unique story my metabolism tells every day.”
Bernadette lost 15 lbs with Lumen
Amy lost 26 lbs on her
journey with Lumen
Before
After
“Should not have waited to get this.
In a short time I have been able to learn if my body is capable of losing weight. It is. So much information available. I wish I had done this sooner.”
Alex went from 26% to 16% body fat